CORPORATE IDENTITY

The distinctive characteristics or personality of an organization or company, including corporate culture, values, and philosophy, as perceived by the founder and the employees and represented to those outside.

 

The creation of a strong Corporate Identity also involves consistency in the company's actions, behavior, products, and brands and often reflects the mission statement of a company

Expressed through the name, symbols and logos used

by the company and the design of communication materials.

Logo

The creation of a Company Logo is the first and most important stage in the quest to create your company image, differentiate from your competitors and build brand awareness to your customers and associates.

 

At Ideal PR Solutions, we understand just how critical that stage is. Our goal is to provide you with professional logo design services at a price that will fit your budget.

 

The logo is the iconic presentation of your company and must be used on all your stationery, marketing and advertising literature, advertising gifts, uniforms, signs etc.

 

A logo gives a boost to a company's brand value and sends its message across to its targeted audience successfully and acts as a trademark as people tend to use it to identify a business organisation. 

 

 

 

Logo | full color | white background
Logo | black ang white | white background
 lDEAL PR SOLUTIONS | Logo | full color | black background
 lDEAL PR SOLUTIONS | Logo | full color | black background

Typeface

Among different elements of graphic designing, typography is an important one. Typography in terms of graphic designing means to choose the kind of font type that completely blends with the design and speak for itself as part of the design.

 

The typeface shows the personality of the brand, whether modern or traditional, corporate or underground and a professional, good solid typeface used consistency in a company's branding material shows credibility. 

 

In technical terms, typography is the art of arranging font type into the layout of the design. This arrangement includes the selection of typefaces, point size, line length, line spacing and the adjustment of spaces between groups of letters and between the letters of a word, all together constituting typography.

Identifies a business in its simplest form.

Color Palette

Without effective colour it is nearly impossible to design a winning brand identity. 

 

Every colour has its own meaning and each colour describes different purpose and idea. One must take care of the selection of the color that it should exactly communicate about the brand and company's missin and vision.

PANTONE 7494

R: 158

B: 207

G: 113

C: 24

M: 0

Y: 45

K: 19

PANTONE 646

R: 64

B: 165

G: 204

R: 64

B: 165

G: 204

PANTONE 110

R: 64

B: 165

G: 204

C: 0

M: 12

Y: 100

K:7

PANTONE 702

R: 64

B: 165

G: 204

C: 0

M: 61

Y: 32

K: 7